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With the growing demand for rental properties in the United States, property owners are discovering the importance of catering to the needs of modern renters. Renters of today are looking for more than just a place to live. They want a home that is equipped with modern amenities, located in a great neighborhood, and managed by a reliable rental company. As a single-family rental company, meeting the needs of modern renters can help you stay ahead of the competition. In this blog post, we’ll discuss tips and tricks on how to cater to the needs of modern renters in your single-family rental properties.

Offer Smart Home Technology: The wave of the future is here, and it’s called smart home technology. According to a recent survey, over 60% of renters would be willing to pay more for a rental property that had smart home technology installed. Therefore, you should consider installing smart thermostats, lighting controls, and security systems. Smart locks and smart doorbells are also great additions that modern renters will appreciate.

Invest in Energy-Efficient Appliances: Modern renters are environmentally conscious and price-conscious. Offering energy-efficient appliances can serve both of those needs. Energy-efficient appliances will attract environmentally conscious renters, while helping to keep energy bills low and residents happy. Look into investing in energy-efficient refrigerators, dishwashers, washing machines, dryers, and HVAC systems.

Focus on Providing Great Community Amenities: Providing community amenities like swimming pools, gyms, and outdoor entertainment spaces are great ways to attract modern renters. By offering community amenities, you can create a sense of community and offer a more fun-filled experience to residents. They can also meet and socialize with other residents and feel like they are part of a real community.

Provide Quality Customer Service: The key to retaining residents and attracting new ones comes down to your company’s customer service. To provide exceptional customer service, make sure your residents have access to emergency maintenance services and rental payment options as needed. Additionally, reach out to your renters regularly to check in with them and ensure that their experience in their rental property is going well. Small gestures like this will go a long way in improving your resident satisfaction rates.

Maintain Quality Cleanliness: Modern renters are time-poor, and the last thing they want to do is spend their free time cleaning up after their landlord’s messes. Prioritize cleanliness, and make sure that your rental properties are always in good condition. Enforce a thorough cleaning process for all new residents taking occupancy and assess the condition of the rental properties before renewal offers are made.

Catering to the needs of modern renters is crucial for any single-family rental company looking to succeed in the rental market. We have discussed some great ways that you can meet the needs of today’s renters to create an attractive rental package. Smart home technology, energy-efficient appliances, great community amenities, exceptional customer service, and maintaining quality cleanliness can all help to improve resident satisfaction rates- making your company the go-to option in the market. Incorporating these tips and tricks into your renting strategies will enable you to attract and retain residents in your single-family rental properties with ease.